In her 17 minute TED talk, Rachel Botsman says we’re “wired to share” — she explains the idea of ‘collaborative consumption‘ and provides some examples such as Swaptree and Zipcar. Please check it out!
To view the video click on this link: Collaborative Consumption
Here are some questions to think about:
Is this a direct reaction to the global recession or just human nature at work? Where does bartering fit in here?
“I just need the hole,” my favorite line about access over ownership. What do you need access to that you currently believe requires the purchase of something to get it? After seeing this video, could you do something differently?
Is collaborative consumption an integral part of sustaining our planet or a recipe for economic disaster?
What’s your social reputation like? Do we need this rated as well?
If you would like to read more about the subject, here is the link to Botsman’s book entitled What’s Mine Is Yours: The Rise of Collaborative Consumption.
As always, please feel free to comment.
We become what we think about!